Amazon
Internal Tool Creation
SYNOPSIS
As part of the ongoing effort to monitor and streamline logistics/ warehouse operations, the research team carried out foundational research efforts to inform the development of two new internal facing products. Followed by the development and evaluation of the same products. Both products enabled warehouse associates and their managers to monitor and move inventory as effectively as possible. Product 1 showcased impacts at a dashboard/ network level. Product 2 showcased impacts at the hand-held scanner/ jobsite level. Both products are currently in use.
THE RESEARCH
Study Plan
Guerilla Research (in-field ethnography)
Persona + Jobs-To-Be-Done (JTBD identification)
Learnability/ Discoverability Studies in-person
Usability Studies In-person (Moderated)
Eye Tracking
System Usability Score (SUS)
Amazon Guerrilla Research (Self)
